Across emerging markets, the rapid uptake of smartphones makes them the direct path to accessing the internet and so, is fiercely driving up the demand of data usage. Lower cost of production and better access have urged the transition to smartphones, along with the boom of social media applications, like Facebook and WhatsApp. In order to take full advantage of these services, mobile data is required.

Over the years it has come to the publics’ eye that data is insanely increasing every month, and it is becoming way expensive for people in rural areas, students and more importantly the youth of SA. Knowingly that to access everything we would need is through the internet and without data there’s no internet access. WHAT A BUMMER!!

But here’s a question which was posed to us as the youth. IF DATA BECOMES CHEAP WHAT WILL BE THE BENEFITS?

Here are the answers I have gathered from various young people across the province:

  •   “If data was to be cheap, there would be a lot of benefits. Firstly, people would be able to look for work vacancies online since everything is done online nowadays and would be able to apply online for jobs.” – Fundie 20, Braamfontein.
  • “It would benefit those who are studying online, they would be able to attend all their online classes as some can’t attend all of them due to data being expensive but if it would become cheap it’ll help those young students who couldn’t afford data.” –Fundie 20, Braamfontein.
  •  “If data was cheaper, citizens would have better access to different platforms which will help inform them about social issues, they’d be better and faster communication, and responses. South Africa would be able to develop more in a technological sense as more individuals would have the means to access the internet freely without the fear of data costs.” –Nombuso 18, Braamfontein.
  • “It’ll save money. Help people from rural areas to be more accessible to the internet, and people get connected easily due to the cheap data cost. It may also offer the most significant opportunity for change. It will help people to sidestep the constraints of streaming on mobile bandwidth and retrieve information at a lower cost. Lastly, for students whether school or college; it’ll be easier for them to get E-books from the internet frequently than before.” – Samke 19, Rosebank.“The benefits of low data cost, is when the network provider will not have to come up with lesser bundle choices so that it boosts company market and sell routers for WiFi… data that we usually buy would last longer and have less competition with other network providers and less WiFi locations, with that being said when the 30 days have passed at least give them a trail day

to at least use the remainder of the data bundles. Better deals more consumers.” –Junior Lawrence Maclare states.

Whether capped or uncapped data should be affordable if not cheap, I mean young people are the majority of the population that consumes data more than anyone else.